From styling choices (not all hot tools are created equal), to bleaching and coloring, to environmental factors—such as UV-rays or pollution—it’s likely that your damaged hair is craving some extra TLC. Our botanical repair™ intensive strengthening masques are a great place to start if you wish to strengthen damaged hair. Below, we’ll take a closer look at the four key types of hair damage, share the plant-powered, bond-building technology of the masks, and learn about the strengthening properties of these masks.
The four types of hair damage
The most typical types of hair damage we encounter are caused by brushing, heat, chemicals and the environment. Below, we’ve detailed these types of hair damage so you can better understand which type your hair experiences.
PHYSICAL DAMAGE
It targets three key layers of hair to strengthen and protect each strand, all with the power of plants. We formulated this cruelty-free line for all hair types and textures, so everyone can experience stronger, shinier and visibly healthier hair. Included in this silicone-free collection are also hair treatments for damaged hair, crafted to deliver deep repair.
HEAT DAMAGE
Heat damaged hair is often prone to dryness, breakage and split ends. The biggest culprit? Hot tools. Whether you’re using a flat iron, hair dryer or curling iron—your strands will feel the heat, as these hot tools often get up to 400°F and can leave you with dry, damaged hair.
CHEMICAL DAMAGE
Hair colourings, perms and keratin treatments all can cause chemical damage to our hair. Our botanical repair™ professional color treatment or botanical repair™ masques are great options for rejuvenating chemically-processed strands into healthier looking hair.
ENVIRONMENTAL DAMAGE
Believe it or not, hair damage can come from some surprising places. For example: Your shower. The hardness or minerality of the water in your shower or how much UV exposure, pollution and humidity your hair encounters can make a major impact on your strands. This can leave you with dry hair or brittle hair.
The plant power of botanical repair™
Before you get to know our hair masks, we want to introduce you to our 100% vegan botanical repair™ collection. Formulated for all hair types and textures, this hair care line is a 93% naturally derived* system that strengthens damaged hair from the inside out. It’s safe for color-treated and chemically processed hair, it focuses on strengthening the three key layers of hair: the cortex, cuticle and outermost f-layer. The transformation for your damaged hair is instantaneous—your strands will appear shinier, smoother and softer.
