NEW invati ultra advanced™
Feel like you have 11,000 more hairs*
Get a routine for thicker, fuller-looking hair, powered by high-performance botanical actives.
Choose our 100% vegan LIGHT or RICH 4-step system:
Learn more about our proven performance.
Step 3 & 4: Revitalize + Fortify
APPLY OUR SCALP REVITALIZER TO LIFT THE HAIR AND THE LEAVE-IN TO DETANGLE AND PROTECT
See the difference with invati ultra advanced™
Style & System bundles
Plant-powered hair care
rooted in nature
Cruelty-free, Leaping Bunny approved
100% vegan, naturally derived high-performance formulas.1
Pioneer in sustainability
First beauty company to use 100% PCR resin in bottles and jars.2
Care for the people and planet
Over $71M raised for non-profit clean water projects, including
global partner charity: water, to protect clean water access.
''Not only do you get all the benefits of invati ultra advanced™
but you also get lift at the roots''
- Bea Carmichael
Regional Artistic director & global educator, styling.
Aveda styling tips
Learn from industry experts on how to style your hair to be thicker and fuller with confidence and ease to look and feel your best.
Frequently Asked Questions
How does the new Invati Ultra AdvancedTM range compare to the original Invati AdvancedTM range?
The new Invati Ultra AdvancedTM hair loss products increase the deduction of hair fall due to breakage to 77%2, with the new triple-action follicle vitality complex. This range also has a 4-step system which includes a brand new leave-in thinning hair treatment. There is also a new enhanced aroma experience, with pure flower and plant essences, including fresh clary sage, Australian sandalwood, and calming lavendar and vanilla.
What is the ideal Invati Ultra AdvancedTM haircare routine?
Step 1: Exfoliate with the Exfoliating Shampoo in light or rich
The first step in this routine is a purifying hair follicle thinning hair shampoo. Gentle and non-irritating to the scalp, the formula creates a light, frothy lather and rinses clean.
Step 2: Thicken with the Thickening Conditioner in light or rich
After using the hair loss shampoo, this nourishing conditioner for thinning hair detangles, thickens the look of, and helps strengthen fragile, thinning hair.
Step 3: Revitalise with the Revitalizing Scalp Serum
This scalp serum creates an optimal environment to support healthy-looking hair using a triple action approach.
Step 4: Fortify with the Fortifying Leave-In Treatment
This leave-in treatment for thinning hair helps reduce frizz for 24 hours, detangles hair, and protects from heat damage.
Step 5: Style with the Thickening Foam
Instantly thicken the look of hair by up to 11%3 with our styling foam.
What are the benefits of the Invati Ultra AdvancedTM range?
The four-step routine reduces hair fall by 77% due to breakage2, and the new fifth step of the regime can instantly thicken the look of hair by up to 11%, and it will feel like you have 11,000 more hairs on your head3!
What are the key ingredients in the new Invati Ultra AdvancedTM range?
Our triple-action follicle vitality complex creates a healthy follicle environment to support healthy-looking hair. Powered by natural active ingredients such as eclipta prostrata, alpinia and ginger, the botanical complex neutralises harmful oxidative stressors, strengthens, and helps support energy.
Find out more about the incredible ingredients within the new Invati products, PLUS a lot more here!
1 Thickens by coating hair. Ex-vivo testing after one use of the Invati Ultra Advanced 5-step system of shampoo, conditioner, serum, leave-in and foam. On average, people have 100,000 strands of hair on the head.
2 Reduction in hair fall due to breakage, from repeat grooming test on tresses after use of Invati Ultra Advanced 4-step system of shampoo, conditioner, serum, and leave-in.
3 On average, people have 100,000 strands of hair on the head.
4 Thickens by coating hair. Ex-vivo testing after use of the invati ultra advanced™ 5-step system of shampoo, conditioner, serum, leave-in and foam.
5 Naturally derived on average, per the ISO 16128 Standard. From plant, non-petroleum mineral sources, and/or water.